The analysis of customer experiences and opinions leads to the identification of market opportunities. These can result in the development of new products or services.
On the internet customers comment freely on their preferences, needs and values, these are sometimes unknown to an organisation and represent opportunities for new revenues and for the improvement of their level of satisfaction.
Business environments are changing rapidly, organizations need to adapt and if possible anticipate those changes.
The Ecmware service, based on the analysis of customers’ experience, provides new product/business ideas that organizations can use to innovate both their processes and their products.
The innovations with greater potential for organizations have often arisen from consumers opinion.
Our service is ideal to enhance business intelligence in organizations, facilitating market leadership and growth.
With the knowledge obtained, the organization can transmit opportunities to the different areas of their business.