We convert data from the Internet into knowledge for your business

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    Increase yourmarket share


    Based on the opinion of your customers you can adapt your products and services to increase your market share


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    Improveyour costs


    Optimize your costs knowing, from the point of view of the customers, which of your actions and services are not being valued.


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    Move ahead of the market


    Get ideas that allow you to lead the market with innovation. Customers are a source of good ideas to make your business a reference in innovation.

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    Identify yourtrue competitors


    Sometimes our perception of our competitors differs from the competitors considered by consumers. Now you can know the point of view of your customers on who your competitors really are and why.

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    Obtain knowledge fromeach stakeholder group


    Each group of customers and shakeholders has a different behavior in the marketing process. Adapt your processes to each of the groups.

Market Intelligence

 

The analysis of customer experiences and opinions leads to the identification of market opportunities. These can result in the development of new products or services.

On the internet customers comment freely on their preferences, needs and values, these are sometimes unknown to an organisation and represent opportunities for new revenues and for the improvement of their level of satisfaction.

Innovation

 

Business environments are changing rapidly, organizations need to adapt and if possible anticipate those changes.

The Ecmware service, based on the analysis of customers’ experience, provides new product/business ideas that organizations can use to innovate both their processes and their products.

The innovations with greater potential for organizations have often arisen from consumers opinion.

Business Intelligence

 

Our service is ideal to enhance business intelligence in organizations, facilitating market leadership and growth.

With the knowledge obtained, the organization can transmit opportunities to the different areas of their business.

 
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Case Studies

  • We prepared knowledge maps on the percepction of stakeholders for a leading company in energy sector.

    Hemos elaborado para una empresa líder en el sector energético, mapas de conocimiento sobre la percepción de sus grupos de interés.

     
  • After an analysis of the comments made by their viewers in the Internet, a maximun audience TV show adapted some elements of their program in accordance with the knowledge gained about their preferences

    Un programa de televisión de gran audiencia ha ido adaptando sus contenidos a medida que le hemos ido proporcionando conocimiento sobre la percepción y preferencias de su audiencia.